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Datejust 31

Oyster, 31 mm, Oystersteel and yellow gold

m278273-0019
$12,700
Tooltip Tooltip ROLEX PRICING POLICIES Rolexโ€™s suggested retail price before applicable taxes. Rolex reserves the right to change the prices at any time without notice.

Model availability
rolex datejust 31 in oystersteel and yellow gold, m278273-0019-Rolex Boutique Design District

Reference

278273

Model case

Oyster, 31 mm, Oystersteel and yellow gold

Water-resistance

Waterproof to 100 metres / 330 feet

Bezel

Fluted

Dial

Silver set with diamonds

Bracelet

Oyster, three-piece solid links

Movement

Perpetual, mechanical, self-winding

Calibre

2236, Manufacture Rolex

Power reserve

Approximately 55 hours

Certification

Superlative Chronometer (COSC + Rolex certification after casing)


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Feature Image

Silver dial

This dial features diamonds in 18 kt gold settings. The sunray finish creates delicate light reflections on many dials in the Oyster Perpetual collection. It is obtained using masterful brushing techniques that create grooves running outwards from the centre of the dial. Light is diffused consistently along each engraving, creating a characteristic subtle glow that moves depending on the position of the wrist. Once the sunray finish has been completed, the dial colour is applied using Physical Vapour Deposition or electroplating. A light coat of varnish gives the dial its final look.

Bezel Image

Fluted bezel

The Rolex fluted bezel is a mark of distinction. Originally, the fluting of the Oyster bezel had a functional purpose: it served to screw the bezel onto the case helping to ensure the waterproofness of the watch. It was therefore identical to the fluting on the case back, which was also screwed onto the case for waterproofness, using specific Rolex tools. Over time, the fluting became an aesthetic element, a genuine Rolex signature feature. Today the fluted bezel is a mark of distinction, in gold on this Datejust 31.

Ombre Image

Yellow Rolesor

Gold is coveted for its lustre and nobility. Steel reinforces strength and reliability. Together, they harmoniously combine the best of their properties. A true Rolex signature, Rolesor has featured on Rolex models since the early 1930s, and was trademarked as a name in 1933. It is one of the prominent pillars of the Oyster collection.

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Datejust 31

$12,700

Oyster, 31 mm, Oystersteel and yellow gold

Description